Supporting our industry, supporting our peers
#WeWearAustralian aligns with us in that notion, and brings together Australian brands like ourselves to showcase the incredible home-grown talent of the Australian fashion industry, at a time when they have been doing it particularly tough over the course of this pandemic.
With retail closed and access to suppliers and manufactures here and abroad limited, our Aussie comrades have been faced with the challenge of a lifetime just to keep their heads afloat. Livelihoods of designers, makers, dyers, producers, models and photographers alike have all been threatened when our industry ground to a halt earlier last year. As they find their feet and begin to navigate this new landscape, it is more important than ever that we support Aussie's first.
"We are currently supporting the people who are homeless, youth at risk, Indigenous communities, survivors of domestic violence, refugees or long term unemployed. People in need of comfortable clothing to enable them to feel safe and warm, or people seeking clothing for a new job. Thread Together helps ensure those in need receive a tailored service, which reflects the current stage of their personal journey." Thread Together
By partnering with @threadtogether, the #WeWearAustralian initiative, launched in 2020 by Showroom-X, provides two-way relief. Australian brands are given a vehicle to donate aged and excess inventory to a deserving cause, helping to dress impoverished families who have had it tougher than anyone during the COVID-19 pandemic while also providing a platform to showcase these brands and allow consumers to support our local industry right now, when it needs us most, ensuring it can continue to produce the incredible brands that make us proud to be Aussie.
“The Australian fashion industry has never experienced tougher times, but we are a creative and resilient industry. By uniting and putting a spotlight on the industry impact and response we are able to support each other and contribute to the rebuild of Australia.” - Richard Poulson, Showroom-X Chief Executive.
Shop our entire collection with the code WeWearAus20 to receive 20% off your order, limited time only.